Privacy Policy
Last updated: 8 July 2026
Porcelain Sheer ("we", "us", "our") operates the website at porcelainsheer.com and is based in Mumbai, India. This Privacy Policy explains what personal information we collect, why we collect it, how we use it, and your rights in relation to it. It is governed by the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and the Digital Personal Data Protection Act, 2023 (to the extent in force).
1. Information We Collect
We collect only the information you choose to share with us. This includes:
- Contact details — name, email address, phone number, when you reach out via WhatsApp, email, or the consultation link on this site.
- Project and preference details — information about your home, timeline, and design preferences that you share during a consultation enquiry.
- Communications — messages or correspondence you send us directly.
We do not operate user accounts, collect payment information, or process financial transactions through this website.
2. Automatically Collected Information
When you visit our website, the following information is collected automatically through Google Analytics:
- Pages visited and time spent on each page
- Referring website or search query
- Browser type and device category
- Approximate geographic location (city level, derived from anonymised IP address)
IP addresses are anonymised before being stored. We do not use this data to identify individual visitors. Analytics data is collected only after you accept cookies via our cookie bar. You may decline analytics cookies at any time.
We also load fonts from Google Fonts, which involves a request to Google's servers. Google may log this request. See Google's Privacy Policy for details.
3. How We Use Your Information
We use information you share with us solely to:
- Respond to your consultation enquiry and communicate about potential projects
- Maintain records of our correspondence
- Improve our website based on anonymised usage patterns
We do not use your personal information for automated decision-making, profiling, or any purpose beyond the above.
4. Third-Party Services
We use the following third-party services that may receive limited data:
| Service | Purpose | Data shared |
|---|---|---|
| Google Analytics (GA4) | Website usage analysis | Anonymised usage data, device type, approximate location |
| Google Fonts | Typography rendering | Browser request including IP address |
| WhatsApp (Meta) | Consultation enquiries | Messages you send via WhatsApp (subject to WhatsApp's terms) |
We do not sell your personal information to any third party.
5. Cookies
We use a single category of optional cookie: analytics cookies served by Google Analytics. These are only set after you accept via our cookie notice. Essential cookies required for the site to function are always active. For full details, see our Cookie Policy.
6. Data Retention
We retain enquiry correspondence for as long as is necessary to manage the potential client relationship, and no longer than three years from the date of last contact unless a project engagement requires otherwise. Anonymised analytics data is retained per Google Analytics' default retention settings (up to 14 months for event-level data).
7. Your Rights
Under Indian law, including the Digital Personal Data Protection Act 2023 (to the extent applicable), you have the right to:
- Know what personal information we hold about you
- Correct inaccurate personal information
- Request erasure of your personal information
- Withdraw consent for analytics cookies at any time via our cookie bar
- Lodge a grievance with us (see contact details below)
To exercise any of these rights, please contact us at the email below. We will respond within a reasonable timeframe and no later than 30 days.
8. Data Security
We take reasonable technical and organisational measures to protect personal information from unauthorised access, loss, or misuse. Enquiry correspondence is handled through standard email and WhatsApp communications. No method of electronic transmission is completely secure, and we cannot guarantee absolute security.
9. Children's Privacy
This website is not directed at children under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently received information from a minor, please contact us and we will delete it promptly.
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. The "Last updated" date at the top of this page will reflect any revisions. Continued use of the website after a revision constitutes acceptance of the updated policy.
11. Governing Law
This Privacy Policy is governed by the laws of India. Any disputes arising in connection with this policy shall be subject to the exclusive jurisdiction of the courts of Mumbai, Maharashtra.
12. Contact
For any questions, requests, or grievances regarding this Privacy Policy or your personal data: